HOW THIS STORY BEGINS
In 1922, Jan Keune, a young adventurous man, took his dream and turned it into a haircare brand. Now his son and grandsons have bottled his courageous spirit for brave and daring men everywhere.
HERITAGE
In the 1920’s, Keune founder and chemist Jan Keune developed an innovative formula for a liquid perm, making his company the first European manufacturer of this product. Today, Keune products are used in more than 70 countries by hundreds of thousands of salon professionals serving both male and female consumers.
PACKAGING PHILOSOPHY
Just like with Care, we designed the range’s design in homage to Keune’s pharmaceutical roots.
THE THREE PILLARS
A premium range to meet the demands of today’s stylish man. 1922 by J.M. Keune offers a tightly curated collection of care, styling, grooming and color essentials to best equip barbers all over the globe.
MODERN CRAFSTMANSHIP - Crafted in the heart of The Netherlands, all under one roof for optimal quality control.
SCIENTIFIC HERITAGE - Inspired by our apothecary roots, distilled for today’s needs.
EFFECTIVE INGREDIENTS - Enriched with hair strengthening creatine and hemp.
